FREQUENTLY ASKED QUESTIONS
“Are we a match for working together?”
Oh my, you get right to it. I like that. Now, my turn…
Yes if… You’re corporate savvy, skilled and experienced. You’ve enjoyed growing and using your leadership skills. You’re clear about what you want to achieve with your business. Like, how many hours a week to work. How much to earn. What types of people to work with.
Bottom line… You’re ready to run your own business as well as you ran someones else’s. Because you want to prosper on your own terms.
You bring the what. I’ll mix in the how. Together, we’ll create Chocolate Peanut Butter cups that turn to gold for your business.
“Why should I work with you, Lenora?”
Tired of not making progress on your big goal? Tired of running someone else’s business? Tired of customers and projects picking you -vs- you picking them? Tired of doing things that don’t generate revenue? Tired of speaking with too many unqualified buyers?
That’s why. I know what that feels like. And, what to do about it so you’ll grow your business and confidence. I know marketing. Know Socratic questioning. We’ll get right to the issues, to get right to the solutions.
“Why should I care about your network?”
Because mi casa es tu casa.
1) My network is vast. It’s filled with successful entrepreneurs across disciplines. Accountants, creatives, techies, graphic designers, copywriters, fashion designers, interim CXOs, developers, investors, financial advisors, marketing gurus, land advisors, speaking coaches, sales consultants, etc.
2) I’m a matchmaker. I connect people. Need bookkeeping for your business? Need great messaging for your website? Need certain tools to run your company? Need coaching for your next big speaking gig? I’ll introduce you to the right folk. People in my network co-create and make referrals all day, every day.
No more working in isolation. Nor in a vacuum. Between you, me and all the others—you’re in good hands, with a community of good eggs.
“Why will you help me when other business consultants failed?”
Loads of reasons. Been doing this a long time, across most industries. Everything we do is customized for you. Nothing is canned or random. I’m agnostic how we get there. Got tons of marketing experiences to draw on to apply to your business.
Talk to people in my network to see for yourself. Actually it’s a requirement before we work together. As I want to know about you, I want you to know about me—through the others that have been right where you are now.
“What kind of time commitment should I expect to make?”
About an hour-ish a week for our meetings. About 8 hours a month of homework. These are things you should be doing anyway to grow your business.
But now, you’ll have a solid structure. Do the right things, at the right times—nothing more. Working together, you’ll build more business muscles to do the right business activities.
“What will we will do together?”
Everything to achieve your business & revenue goals. Marketing, messaging, sales & client management, ops planning and biz dev. All so you can…
Build a pipeline of leads. Know what to charge. Know how to speak about your business. Write proposals. Find like-minded people to partner with. Hire & fire clients on your own terms. Convert more leads to paying clients. And manage clients -vs- them manage you. All while staying true to your boundaries (which we’ll determine).
“When will I see results?”
Eager aren’t you? Perfect.
Depends. Got a current pipeline of leads? What’s going on with it? Or maybe we’re starting from scratch? No problem, because here’s the thing… We’re going to determine what makes sense to get quick results for your business. And, to develop a plan for the long term.
You will earn back more than enough to pay my fee. The real question is, How serious are you about doing the work? That’s the biggest determinant.
Can you still help me if I hate sales & marketing?
Here’s a reality. Most people don’t hate sales & marketing. They hate the idea in their head about sales & marketing.
Working together, we’ll reconfigure and reformat what S & M means to you and your business. Is it teaching? Matchmaking? Publishing? Designing? Hosting webinars? We’ll discover & uncover your strongest skills. So you can tell & sell in your best ways. You’ll go from hate to love.
“What do you require of me?”
That you’re ready to learn. Ready to execute. Ready to speak your mind. I’m not a mind reader, so your feedback will allows us to make small -vs- large course corrections. That’s a good thing.
And… that you’re ready to push through doubts and self-limiting thinking. You do the work. I’ll do the same. Great things will happen.
“Why do you cost more than other business consultants?”
Because I have a long track record, with a long list of successful entrepreneurs. I know what I’m worth, and what to charge based on what clients get. Guess what? You’ll be saying the same about your worth.
“What’s your business philosophy and why should I care?”
Hey, do you like the mega-hit-show, Shark Tank? I don’t—it sends the wrong message. That it takes a million dollar idea to make it. Or that success is an all-or-nothing venture. Far from it.
There’s more of us thousand-aires out there achieving personal and business goals. Like… Taking care of the family. Living the way you want. Getting the kids through college. Not losing sleep over medical insurance. Vacationing to The Galapagos.
And, doing more of what you’re built for.
Being a successful entrepreneur is not about risking the family fortune. It’s about getting to work, doing the right things and learning from an expert. You want reality TV? Or reality?
“Why do you charge for everything up front?”
I know I’m committed to helping you achieve your goals. Are you? Money talks. It shows you’re in the game.
DON’T GAMBLE WITH YOUR BUSINESS CONSULTANT
“I’m tired of doing things that don’t generate revenue. Tired of speaking too much with too many unqualified buyers. Tired of struggling how to position & market my business. I want someone who’s figured this out, done this for their own business, and for tons of their clients. Show me how, now. I’m willing to do the work and ready to achieve results—fast.”
Well said. Let’s make that happen.
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© Copyright 2020 Lenora Edwards | Seattle, WA | 1-206-290-0481 | LinkedIn | lenora@lenoraedwards.com
Most entrepreneurs feel isolated and overwhelmed when starting or growing their business. I’ll guide you step-by-step through all aspects of your company. You’ll confidently know what to do and say to attract leads and convert them to paying clients.